$16 Billion to Host the Summer Olympic Games: Is it worth it?


This lesson printed from:


To learn about costs and revenues related to the 2016 Summer Games in Rio de Janeiro, see: 

Discussion Questions:

Olympic Rings

  • According to these articles, how much was spent in Rio de Janeiro on improvements, buildings, and Olympics operating expenses?
  • How much revenue from sales and licensing fees is expected?
  • What other benefits will the citizens of Brazil and, particularly, Rio de Janeiro enjoy after the games are over?
  • What is the most important single event that has ever occurred in your town? Was it worth staging this event? Why or why not?
  • What are the estimated costs associated with holding this event? List kinds of costs such as: additional city buses required, security, food, pay for event workers, crowding, etc.
  • What are the estimated revenues this event would create? Include parking, hotel costs, ticket sales, retail sales, etc.
  • What benefits other than revenues will this event create?
  • If this event were made larger, what new costs and benefits would be added?


Use the following tables to organize information you have on costs and benefits for this event:

Event Costs


Type of Cost



Monetary (M) or Intangible (I)

Amount of Personal Cost

Local Event (L), Olympic (O), or Both (B)













Event Benefits



Type of benefit




Monetary (M) or Intangible (I)

Direct (D) or Indirect (I)

Short term (S) or Long term (L)

Amount of Personal Benefit

Local Event (L), Olympic (O), or Both (B)



















For each of the costs and benefits, mark (M) if the cost is monetary or (I) if the cost is intangible, with no dollar payments involved. Then mark benefits as direct (D) or indirect (I) and short term (S) or Long term (L). You should have enough information to determine whether or not it's worth it to host the event even if financial costs exceed the financial revenues.

Intangibles are difficult to quantify, but try to estimate the dollar value of the benefit to you personally. Write the amount in the "Amount of Personal Benefit" column.

Using the tables above, add any additional costs and benefits associated with hosting the Olympics. Use the articles you read about Nagano to help you. Label each cost as pertaining to the local event (L), the Olympics (O) or both (B).

Imagine you represent one of the five areas of concern below:

  • hotel, restaurant and other retail businesses

  • the benefits after the Games of the new facilities

  • job-related benefits

  • publicity

  • other benefits

Prepare a presentation for your next city council meeting in which you state how hosting the Olympics could be beneficial even if total revenues do not cover the monetary costs.

*Adapted from: Saunders, Philip and Kraft, Michael, "It Worked in Atlanta, but Will it Play in Peoria?" Senior Economist, Volume 11, No. 4, pp 10-12. Copyright 1996, National Council on Economic Education: New