This video teaches the concepts of Risk and Return. Risk describes a situation in which the outcome is uncertain and a range of results, potentially both good and bad, is possible. The return of an investment is calculated as the income or profit generated by that investment divided by the original cost of the investment.

Key Concepts

Investing, Saving, Risk, Insurance, Rate of Return, Return


Collecting for Fun . . . and Profit?

Art, baseball cards, coins, comic books, dolls, jewelry and stamps are just a few examples of the many things people collect. While some people collect for fun — others hope to profit. In this lesson, students explore how supply and demand influence the price of collectibles. They als...

Grades 6-8, 9-12

Discover How Two Way Tables Are Used To Determine Auto Insurance Deductibles and Premiums

Students collect data from a hands-on activity involving Colors Goldfish® Baked Snack Crackers to learn how to create a two-way table, find the marginal distribution, and find the conditional distribution. Students then use given data to find marginal and conditional distributions to deter...

Grades 9-12

Open for Business!

This engaging lesson gives students the opportunity to identify risks and rewards of entrepreneurship and distinguish between entrepreneurs who start a business to produce a good or provide a service.

Grades K-2, 3-5

Opportunity Cost

Consumers are faced with tough choices because so many innovative and exciting products and services are available. Therefore, engraining a decision-making process that includes considering of opportunity cost is necessary to shape future consumer behavior.

Grades 9-12

Marketplace: To Show or Not To Show

This lesson complements an NPR Marketplace segment exploring the effects of the rising costs of insurance for high-profile art exhibits since September 11.

Grades 6-8, 9-12


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